As a Performance Marketing Executive at TechySharks, you’ll be responsible for planning, executing, and optimising lead generation campaigns for real businesses.
This role goes beyond running ads, it requires thinking, ownership, and the ability to use AI tools independently.
Job description
Role Overview
As a Performance Marketing Executive at TechySharks, you’ll be responsible for planning, executing, and optimising lead generation campaigns for real businesses. This role goes beyond running ads; it requires thinking, ownership, and the ability to use AI tools independently.
What You’ll Do
-
Plan, launch, and optimise Meta & Google lead generation campaigns
-
Work on real estate and service-based funnels (Ads → WhatsApp → CRM)
-
Analyse CPL, lead quality, and campaign performance
-
Use AI tools for ad copy, creatives, research, and optimisation
-
Create basic creatives or videos using Canva when required
-
Coordinate with video, automation, and content teams
-
Share clear performance updates internally (and occasionally with clients
What We’re Looking For
-
Hands-on experience with Meta Ads (lead forms / WhatsApp ads)
-
Basic understanding of Google Search Ads
-
Comfortable using Canva for simple creatives
-
Strong English communication (written & spoken)
-
Analytical mindset and problem-solving ability
AI & Learning Expectations
-
Comfortable using AI tools daily (ChatGPT, Canva AI, etc.)
-
Willing to continuously learn new tools and frameworks
-
Able to figure things out independently, not wait for instructions
This Role Is Not For You If
-
You only want to “run ads” without thinking
-
You depend heavily on others for basic execution
-
You’re uncomfortable with accountability or learning fast